You can now import tags when you import a CSV with segment values.
Import tags to a Segment.
We've added a new funnel event called 'Manually Added' to a new section called 'Funnels' in the funnel builder. This listener waits for when a subscription is manually added to a funnel.
'Manually Added' Funnel Event in the Funnel Builder.
We've improved the 'Query' funnel action by adding the 'Is empty' condition to the variable match rule. This allows you to initiate a funnel action if a selected variable field is empty.
Learn more about Funnels and Funnel Actions.
We've added the ability to copy pieces of Custom Content on OptiPub. Select the options menu next to a piece of custom content you want to copy and click 'copy'.
Copying a piece of Custom Content.
Cells in the campaign's primary offer chain have been improved to show visitor numbers.
The drop off from the primary offer chain in a campaign.
Visit stats are separated between human visitors and likely bot visitors. Bots are defined in the system settings and are different for all OptiPub installations.
Learn more about Bot Clarification.
The ID number of the segment is now shown alongside the name for included and excluded segments on the message form pages. This makes it easier to identify the segments that messages will be included and excluded when they are being created.
The segment ID next to the segment name on the create message form.
You can now use the the 'Abandon' event in the funnel builder. This allows you to track and take action on users who have clicked off the landing page entirely. The new funnel event is located in the funnel builder under 'Campaigns'. Learn more about funnel events or how to create a funnel.
The abandon funnel event.
We've added support for creating a secondary offer while generating a campaign link. This allows you to add totally separate promo and order page to a campaign link.
Campaign link with new secondary offer support.
We've built a new way to view message statistics. They are now shown separated by segment in the message statistics window. The breakdown by segment is shown under the overall message statistics. This provides much better insights into how your messages are performing with different parts of your audience.
Message stats are now separated by segment.
Learn more about Segments.
You can now add the optipub-subscribe element directly to landing pages with the OptiPub editor.
After the element is placed, it can be customized using the built-in component settings. Learn more about using the content editor to create an order page here.
Dragging the subscribe element in the in the content editor.